Sports Business Management

Sport. Structured
like it should be.

Where careers, sponsorships, and properties become a legacy.

About SBM

We read the game from the inside.

SBM operates inside sports business. We've structured careers, negotiated sponsorships, and run properties — not from the outside, not as advisors. As the people responsible for the outcome.

The clients who work with us already know how this industry moves. They come to us because they want it done with the care, precision, and judgment that only comes from years in it.

"Performance is a decision. Sports business is a craft."
  • Careers structured as serious commercial work
  • Sponsorships designed to be defended, not just signed
  • Properties operated for revenue, audience, and brand value
  • Operator mindset — built from inside the industry
What we do

Three pillars.
One way of working.

SBM operates the full arc of a career, a sponsorship, or a property — from positioning to execution to renewal. Not in pieces. Not at arm's length.

01

Athlete Career Management

We structure careers the way an operator structures a business: clear positioning, durable revenue lines, and a horizon longer than the next contract. The goal is a career that holds its value long after the final whistle.

  • Commercial positioning and personal brand architecture
  • Contract negotiation and sponsorship structuring
  • Planning across the full career and beyond
  • Post-career business development and asset transition
02

Sponsorship Strategy & Brand Activation

We design sponsorships brands can actually defend — built around commercial outcomes, audience data, and a story that holds up. From scoping the right property to activating it in the field, we run the partnership rather than just broker it.

  • Sponsorship scoping, valuation, and negotiation
  • Activation across digital, in-venue, and content
  • Performance measurement and commercial reporting
  • Renewal strategy and partner development
03

Sports Property & Asset Management

We run properties — leagues, teams, venues, federations — as integrated businesses. Strategy, commercial structure, and execution under one roof, with direct responsibility for revenue, audience, and brand value.

  • Commercial strategy and revenue model design
  • Property positioning and brand development
  • Operational management and partner ecosystem
  • Valuation and growth planning
Who trusts SBM

The names
that work
with us.

Clubs, athletes, and partners — across Brazil, Asia, and the Gulf.

São Paulo FC
SC Corinthians
SE Palmeiras
Guarani FC
Al Hilal FC
América FC
EC Água Santa
Andreense FC
EC Noroeste
Grêmio Barueri
EC Taubaté
Marília AC
Catanduvense FC
Nacional AC
União Mogi FC
A.E. Santacruzense
Kagawa Kamatamare Sanuki
Yokogawa Musashino
Panamá Oeste FC
Unión de Curtidores León

Transfers & Placements

  • Emerson SheikNagoya Grampus → Al Sadd (Qatar)
  • Adriano PimentaGuarani FC → Nagoya Grampus
  • Igor JovićevićYokohama Marinos → Guarani FC
  • Ueslei RaimundoEC Bahia → Nagoya Grampus
  • Romildo Santo RosaUnião Bandeirante → Nagoya Grampus
  • Anderson FilipinUnião Mogi → FK Željezničar (Bosnia)
  • Flávio GuapiraUnião Mogi → União São João → SE Palmeiras
  • Jânio BernardinoCoach — Andreense FC & Panamá Oeste FC

Sponsorship & Activation

  • PirelliPartnership — SE Palmeiras
  • Camarote DellaViaHospitality activation — Parque Antártica
Contact

The conversation
starts here.

Reach out and let's drive success.

contato@sbmsports.com.br